Shark Tank, a TV show in which entrepreneurs pitch business ideas to a panel of wealthy investors, has been a launching pad for many popular products, often earning the entrepreneurs investment cash on the spot. The keto diet, after being raised to fame on the show by more than a few entrepreneurs, has become a recurring theme. The keto diet is a low-carb, high-fat diet that research suggests can have benefits for weight loss and energy levels. As more and more people reject standard dietary advice to eat fewer calories and more fruits and vegetables in favour of this allegedly healthier diet, more and more of them also seek out keto-friendly snacks. Like the jackfruit buds before them, several entrepreneurs with keto products have appeared on Shark Tank hoping to sell their keto-friendly products to the sharks and receive investment cash in return.
1. Wilder Bag – Keto-Friendly Snack Bags
The most successful keto product to ever get an investment on Shark Tank is the wildly popular Wilder, a line of keto snack bags for people living the keto lifestyle. There are numerous flavours, including cheese crisps, nuts and beef jerky, all of which are low in carbs but high in fat, ideal for people on the go.
With their nifty product line and growing sales numbers, the four women behind Wilder Bag astounded the sharks. Indeed, it didn’t take long for their new investors to help them expand their distribution network or grow their brand into a market leader with household-name recognition among keto enthusiasts.
Now, thanks to an appearance on Shark Tank, Wilder Bag is an essential for keto snackers looking to maintain the metabolic masterpiece.
2. Keto Fridge – Meal Delivery Service
Keto Fridge is a meal delivery company, but here’s the twist: the meals are tailored precisely to the needs of the keto diet. Keto dieters get the best of both worlds: delicious, healthy, low-carb, high-fat meals that don’t require any effort on their part.
Keto Fridge flew up after an appearance on Shark Tank, getting a big investor from one of the sharks to grow the menu and the delivery area. They continue to serve as a solution for keto dieters seeking meals on-the-go that stick to the menu.
Keto Fridge has been a runaway success since their Shark Tank episode, complete with a proud customer base that would kill for their food (probably not in an actual killing kind of way, but I imagine it has solidified its place in the keto community’s lexicon) and a brand that screams quality to a fascinated market of dedicated ketogenic ambassadors.
3. Fat Snax – Keto Cookies and Snacks
Witness Fat Snax, an up-and-coming producer of great-tasting keto cookies and snacks that are low in carbohydrates and high in fat. Humans ‘ve been having such a good time on the ketogenic diet that Fat Snax provides some delicious, keto-friendly snacks in tubes that make it easy and low-carb to indulge one’s urge for food.
Winning an investment on Shark Tank helped Fat Snax expand their product line and reach more keto dieters. Today, they sell a wide range of cookies and snacks for a shockingly low-carb, high-fat count with good ingredients and excellent flavour.
Thanks to their investors, Fat Snax was able to expand their brand and become a market force in the keto food industry. They seriously got the keto treats right: there’s nothing good about ‘good carbs’. I still search for that bread that gives me airy slices, deep brown crispness, and maybe even a touch of sweetness. But I’ll take a chocolate chip cookie that’s naughty but makes me weak-kneed with delight. I will sacrifice soaring highs for soaring lows, thank you very much. The recipe above serves four.
4. Nui – Keto Cookies
Nui – is selling keto-friendly cookies – low in carbs, sugar, and net carbs – made from high-quality ingredients and flavoured accordingly.
Following an appearance on Shark Tank, Nui was offered an investment and they were able to expand their product offerings and sales reach into the wider community of keto enthusiasts. Today, they’re a deceit-free, sugary Keto-diet vermouth dessert that is now available in many households.
Nui’s efforts to develop healthy and delicious cookies has helped them stand out of the herd of mediocre, sugar- and carb-filled keto junk foods. Their cookies have become a favourite among the keto sweet-tooth diet seekers and keto dessert lovers.
5. Keto Coffee – High-Fat Coffee Blend
Keto Coffee is a special blend of coffee made with MCT oil, butter and other keto-friendly ingredients. If you’ve decided to go on the keto diet, Keto Coffee is a great way to keep yourself energised and stay focused without the inevitable crash when drinking coffee on a standard diet.
For instance, after receiving an investment offer in Shark Tank, Keto Coffee further developed their product and its distribution. Keto Coffee has since grown into the company that is famously known for its special coffee that is favoured among keto dieters today, due to its taste and ingredients.
With the support of their willing investors, Keto Coffee has managed to grow their brand, placing it as the leading purveyor of keto coffee options. Keto Coffee maintains that a high-quality, keto coffee can help to elevate the keto diet and lifestyle.
Summary/Frequently Asked Questions

Q: Are keto products popular on Shark Tank?
A: Yes, keto foods are currently making the rounds on Shark Tank, with keto-friendly foods pitching like hotcakes to sharks lately.
Q: What are some successful keto products that have appeared on Shark Tank?
A: Some of the top-rated keto products pitched on Shark Tank include the Wilder Bag, Keto Fridge, Fat Snax, Nui, and Keto Coffee.
Q: How have keto products benefited from appearing on Shark Tank?
A: Keto products featured on Shark Tank enjoy stronger brand recognition, wider product lines and entry into new markets, while the sharks enjoy not only the money benefits, but also the indulgence of watching another investment discover the truth that being high in fat does not mean you’re fat.
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